The one about MVEs replacing MVPs, AI Test Kitchen and “Flight of the Phoenix” - TG119

The one about MVEs replacing MVPs, AI Test Kitchen and “Flight of the Phoenix” - TG119 

 

00:00:00 Introduction  

Here are your hosts, Roger and Pascal.   

00:03:20 In the News  

A selection of announcements and news releases from the world of marketing and technology that caught our attention. 

00:15:27 Content Spotlights  

ROGER: Stop Doing These 3 Things on social media, says Gary Vaynerchuk by Jason Feifer in Entrepreneur: https://www.entrepreneur.com/science-technology/stop-doing-these-3-things-on-social-media-says-gary/474702 

PASCAL: MVP is Over. You Need to Think About MVE. by Pete Sena for Medium.com 

https://ehandbook.com/mvp-is-over-you-need-to-think-about-mve-5a87bc7ca2ef 

 

00:32:40 This Week in History  

Our selection of historical events and anniversaries from the world of science, technology and popular culture. 

00:40:22 Marketing Tech and Apps 

ROGER: It’s all about in-depth research: 

R Discovery: https://apps.apple.com/in/app/r-discovery-academic-research/id1508182175 

Consensus App: https://consensus.app/ 

PASCAL: It’s all about honing your AI briefing skills 

AI Test Kitchen by Google https://aitestkitchen.withgoogle.com/ try out the MusicFX and ImageFX online tools to learn how to describe and brief your future AI assistants. 

Word Hero https://wordhero.co/ an AI-powered writing tool to create high-quality content with ease thanks to templates, forms and ideas for your next content series. 

00:50:53 Film Marketing  

Flight of the Phoenix (2004) 

Directed by: John Moore (Behind Enemy Lines 2001) 

Written by: Lukas Heller (1965 Screenplay), Scott Frank, Edward Burns 

Cast: Dennis Quaid, Giovanni Ribisi, Tyrese Gibson, Miranda Otto, Tony Curran, and Hugh Laurie. 

 Music by: Marco Beltrami 

Based on the 1964 novel The Flight of the Phoenix, by Elleston Trevor, about a group of people who survive an aircraft crash in a desert and must build a new aircraft out of the old one to escape. 

Tagline: If They Stand Together, They Stand a Chance 

We look at the marketing challenges created by the film, particularly the unfair comparisons the critics made to the 1965 original. Was this a remake or an homage? 

About Two Geeks and A Marketing Podcast    

Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing.  

Roger is a marketing speaker and consultant who’s spent his whole career helping his customers keep their marketing simple but effective. He’s the author of Cats, Mats and Marketing Plans and the creator of the RogVLOG video series.   

Pascal is a digital marketing veteran, he is a speaker, trainer and advisor with nearly three decades of experience who enjoys revealing visual storytelling techniques to help you build better online campaigns faster.  

Every week we'll bring you the following segments.  

• In the News.  
• Content Spotlight  
• This Week in History 
• Marketing Tech and Apps 
• Film Marketing  

Please subscribe and leave comments and suggestions in the usual places.  

Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA?  

Pascal Fintoni: https://pascalfintoni.com/  

Roger Edwards: https://rogeredwards.co.uk/services/