Episode 84
The one about Monroe’s Motivated Sequence, skills for social media managers, Adobe Express and the film “Prey” - TG84
The one about Monroe’s Motivated Sequence, skills for social media managers, Adobe Express and the film “Prey” - TG84
00:00:00 Introduction
Here are your hosts, Roger and Pascal.
00:03:27 In the News
A selection of announcements and news releases from the world of marketing and technology that caught our attention.
00:13:13 Content Spotlights
ROGER: Monroe’s Motivated Sequence (Attention, Need, Satisfaction, Visualisation, CTA): https://youtu.be/c-zjM835hSs
PASCAL: A Look at the Most In-Demand Skills for Social Media Managers (according to PostBeyond) by Andrew Huntchinson from Social Media Today: https://www.socialmediatoday.com/news/a-look-at-the-most-in-demand-skills-for-social-media-managers-infographic/628500/
00:28:34 Marketing Tech and Apps
ROGER: It’s all a new competitor for Canva and a dilemma – Adobe Express: https://express.adobe.com/
PASCAL: It’s all about a new approach to audio content creation:
Rumble Studio https://appsumo.com/products/rumble-studio Share invitation links by email, social media, or a landing page and let participants submit audio responses on their own schedule!
WhatsApp Desktop Version https://web.whatsapp.com/ add your own live call-in to your audio recordings with guests who can use their mobile app version to talk to you.
00:40:56 This Week in History
Our selection of historical events and anniversaries from the world of science, technology and popular culture.
00:46:29 Creator Shout Outs
ROGER: Business Insider YouTube Playlist – “Sneaky Ways” they get you to spend more money, playlist: https://www.youtube.com/playlist?list=PLmur3Z0Afau45DK8lx6OAVw1D6rRENnUy
PASCAL: Sam Torres, Chief Digital Officer at Gray Dot Company in Atlanta, Georgia author of the article Transitioning to GA4: Is this the Right Analytics Move for Your Team? For Moz.com https://moz.com/blog/transitioning-to-ga4
00:51:29 Film Marketing
Prey (2022)
Director: Dan Trachtenberg
Writer: Patrick Aison, Patrick Aison & Dan Trachtenberg, Jim Thomas & John Thomas
Music: Sarah Schachner
Stars: Amber Midthunder, Dakota Beavers, Dane DiLiegro
Is this the best predator film since the 1987 original? Back to basics – effectively warrior against warrior, or hunter and against hunted. We loved the historical setting and the authentic Comanche cultural references.
We look at the marketing campaign which might appear quite modest given the film was released straight to streaming.
About Two Geeks and A Marketing Podcast
Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing.
Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.
Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series.
Every week we'll bring you the following segments.
- In the News.
- Content Spotlight
- Marketing Tech and Apps
- This Week in History
- Creator Shout Outs
- Film Marketing
Please subscribe and leave comments and suggestions in the usual places.
Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA?
Pascal Fintoni: https://pascalfintoni.com/
Roger Edwards: https://rogeredwards.co.uk/services/